The 21st century is the age of social media, with a plethora of outlets available, users are spoilt for choice. Business owners are faced with the same dilemma, between Facebook, Instagram, Twitter, and about thirty more – which one should they invest in? It’s important that the platform is simple, interactive, and touches base with […]

The first thing that comes to mind when you think of social media is Facebook and for good reason. Not only does it boast the most users, but it also has the biggest reach and cultural impact. Since there is no one-size-fits-all social media platform, it’s imperative for small- and medium-sized businesses to examine their […]

Besides looking like an early version of Cyclops from The X-Men, what’s with all the hype on virtual reality? How much of a difference can be made by slipping ourselves into a three-dimensional world? For businesses, operating with the same routine day in and day out can be quite monotonous for employees. Imagine if they […]

If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous. With […]

Small- and medium-sized businesses are famous for creating innovative solutions that allow them to compete with much larger, better funded competitors. One of the most useful tools to accomplish this is the immensely popular iPad, which with its widespread developer community, has limitless possibilities for SMBs. If you feel like you could be getting more […]

According to a Research and Markets report, client virtualization is expected to drive continual growth in the IT sector. Long gone are the days of tedious one-on-one interaction between servers and systems, it is now time to embrace the automated and virtualized alternative. Mainly, there are three options and here they are: Presentation virtualization As […]

Whether you only need a dozen, or a hundred, the process of deciding on and acquiring software licenses can be very frustrating. Many of us had hoped that cloud computing and virtualization would alleviate some of these headaches. Unfortunately, we’re not there yet, which is why it’s important to understand all of your licensing options […]

Small and medium-sized businesses have been seeing improvements in cost reduction and disaster recovery with the adoption of virtualization. Over the last year, virtualization has enabled Strem Chemicals, a Massachusetts-based manufacturer and marketer of specialty chemicals, to see improvements beyond their bottom line. Here are some of the reasons why thousands of companies are saving […]

When it comes to the online security of their business, many SMB owners consider it an afterthought. They think their business is too small to be of any concern to cyber criminals, and there’s good reason for this mentality. How often are security breaches to SMBs listed in the news? Rarely. In fact, you may […]

We won’t waste your time asking if you know what virtualization is. Someone has probably already brought it to your attention. Maybe it was your IT department suggesting it as a way to reduce downtime, or perhaps it was a competitor bragging about how it helped their company improve its bottom line. While both are […]